Falken was founded in 1983 in Japan as a flagship brand of high-performance radial tyres, with a name which represents dynamism, performance and natural elegance. Now, over three decades later, Falken is a high-profile brand focusing on delivering quality products through continual innovation.
Falken is a part of Sumitomo Rubber Industries (SRI), which is the fifth largest tyre manufacturer in the world. With 11 global tyre manufacturing facilities, SRI produces tyres for passenger cars, light trucks, trucks and buses, motorcycles and agricultural machinery.

The Azenis moniker is derived from the ‘Zenith of the Age’ – the culmination of our engineering achievements. Falken Motorsports championed Azenis on the race track and any tyre which bears the name represents the ultimate in performance.

Ziex combines the German word for goal, Ziel, with the letter X, which symbolises the boundless future and ongoing advancement of our tyre range. Ziex tyres combine the best balance of sportiness, comfort and economy – the perfect all-round tyre.

Wildpeak was born after countless victories and records at the infamous Pikes Peak International Hill Climb, USA. Wildpeak tyres are bred for SUVs and 4x4s looking for the supreme highway, all terrain or mud tyre.

Sincera is the fusion of safety, security and reliability. Sincera tyres are designed for the everyday driver that wants the finest in a comfortable and economical tyre.
Our Partnerships
Motorsport

2021 sees Falken enter two Porsche 911 GT3 R cars in the Nürburgring Endurance Series and world famous 24 hours of Nürburgring race. Expect more success as Falken pushes tyre development further to achieve supreme performance on and off the track
24 HRS NÜRBURGING

On top of the victories of the Porsche program, Falken has been a main sponsor of the 24 Hours Nürburgring since 2001.